Ford Plans to Overtake Toyota in a Critical Business. Here's Why It Matters.
Ford Motor Company is rapidly expanding its certified pre-owned (CPO) vehicle sales through its Ford Blue Advantage program and partnership with Amazon Autos. The company achieved a 44% increase in CPO sales during Q3 2026, surpassing Toyota's volume for the first time. Ford is targeting 500,000 CPO sales by 2027, which would establish it as the industry leader. The CPO business strengthens customer loyalty, fills gaps in entry-level vehicle options, and creates a pipeline for new vehicle sales through dealer incentives.