Morgan Stanley Assumes Booking Holdings at Overweight, Announces Price Target of $230
Morgan Stanley analyst Matthew Cost assumes Booking Holdings (NASDAQ:BKNG) with a Overweight rating and announces Price Target of $230.
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Booking Holdings is down 18.6% in September, as a blocked EU deal, $100 Brent and AI-agent fears hit online travel.
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Morgan Stanley analyst Matthew Cost assumes Booking Holdings (NASDAQ:BKNG) with a Overweight rating and announces Price Target of $230.
The article compares Airbnb and Spotify Technology as investment options for 2026. Both companies have achieved profitability with similar leverage ratios (0.3x debt-to-equity), but differ significantly in margins and valuations. Airbnb generated $12.2B in revenue with a 20.5% net margin and $4.6B in free cash flow, while Spotify achieved $20.1B in revenue with a 12.9% net margin and $3.4B in free cash flow. The author recommends Airbnb due to its asset-light marketplace model, stronger profitability, capital efficiency, and more resilient growth potential, despite both facing competitive and regulatory challenges.
https://x.com/Expedia/status/2102481062429426085
Rosenblatt analyst Scott Devitt initiates coverage on Expedia Group (NASDAQ:EXPE) with a Neutral rating and announces Price Target of $360.
Craig A. Jacobson, Director at Expedia Group, sold 3,133 shares worth approximately $1 million on August 13, 2026, at an average price of $328.52 per share. Despite the sale, Jacobson retained nearly 30,000 shares, suggesting confidence in the company. The stock has surged 57.6% over the past year, significantly outperforming the S&P 500's 18.6% gain, driven by strong Q2 2026 earnings with 12% gross bookings growth and 14% revenue increase.