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Purple Innovation Lowers FY2026 Sales Guidance from $465.000M-$485.000M to $420.000M-$440.000M vs $472.267M Est

Aug 10, 2026, 8:16 PMBenzinga Newsdesk

Purple Innovation (NASDAQ:PRPL) lowers FY2026 sales outlook from $465.000 million-$485.000 million to $420.000 million-$440.000 million vs $472.267 million estimate.

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Source: benzinga
Observed: Aug 10, 2026, 8:16 PM
Checked: Aug 10, 2026, 8:16 PM
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Purple Innovation shares are trading lower after the company reported mixed Q2 financial results and cut its FY26 sales guidance below estimates.
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SEC EDGARAug 10, 2026, 8:55 PMSEC EDGAR
8-K filing — Purple Innovation, Inc. (PRPL)
Filed: 2026-08-10 AccNo: 0001213900-26-087318 Size: 420 KB Item 2.02: Results of Operations and Financial Condition Item 9.01: Financial Statements and Exhibits
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Purple Innovation Lowers FY2026 Sales Guidance from $465.000M-$485.000M to $420.000M-$440.000M vs $472.267M Est

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Related headlines

12 Consumer Discretionary Stocks Moving In Thursday's Pre-Market Session

Purple Innovation shares are trading lower after the company reported mixed Q2 financial results and cut its FY26 sales guidance below estimates.

8-K filing — Purple Innovation, Inc. (PRPL)