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Principles of a Solid Web Design

September 21, 2015

The main focus of each and every website developer would be to build a highly effective, attractive, understandable and artistic design. Sometimes, it might be hard to balance it however the entire goal for getting an internet site would be to serve the clients on priority basis before concentrating on other activities like Search engine…

Common Misconceptions About Search Engine Optimization

April 22, 2015

andrewkoski

Search Engine Optimization

search engine optimization

Before starting our search engine optimization guide in official detail, I thought that it’ll be best to clarify some very common mistakes which my clients often commit and so pay the price for. In today’s modern era, we are very short in time and so try to get results back like keyboard clicks. While in…

How Title Tags Effect Search Engine Optimization

April 22, 2015

andrewkoski

Search Engine Optimization

search engine optimization

Page titles are the very first impressions that are portrayed on your website. They’re seen not just by your audience, but also on search engines. To add a page title we use html title <title></title> tag, anything between title tag is placed as our page title. Thus, that title will be visible at the top of…

How to Choose Page Titles to Get More Visitors

April 21, 2015

andrewkoski

Online Advertising

page titles

Page titles are the most important asset on a webpage. With that being said, careful search engine optimization for the title must be selected with care. Our focus shifts towards accurate selection of page titles so that we can achieve our desired goals by getting higher PageRank and click through rates. So the general question pops…

Simple Steps Towards Better Pay Per Click Results

April 20, 2015

andrewkoski

Online Advertising

pay per click

As Paid Search Marketing, otherwise known as Pay Per Click, grows it is inevitable that the medium will become more complex. In an effort to remain competitive and attract more advertisers, the search engines continually upgrade their service to stay on top by providing advertisers with more effective options to help them refine their advertising…

The Anatomy of a Web Project

April 20, 2015

andrewkoski

Website Design

website design, wireframe

Step 1: The Road to Discovery Web projects are by their nature elusive and ever-changing creatures. At first glance, they appear compliant, obediently following the straight yellow lines in the road and traveling safely at the legal speed. Then suddenly, just as you’ve started to enjoy the gently rolling scenery, your web project begins to…

Do You Need Search Engine Optimization?

April 20, 2015

andrewkoski

Search Engine Optimization

search engine optimization

When considering whether you need search engine optimization, there are a few easy questions you can ask yourself to determine whether you really need to optimize your Web site or not. Quite often, Web site owners feel their web site is performing fine. That may be the case, but if you don’t have a presence…

There’s a Revolution going on, are you a part of it yet?

April 20, 2015

andrewkoski

Online Advertising

pay per click

Are you thinking of cashing in on the PPC revolution? Think twice before you decide to go it alone. I don’t think I’m overstating the fact by claiming that pay-per-click advertising constitutes a marketing revolution. Companies are no longer considering spending part of their annual advertising budget on PPC advertising – they are insisting on…

Why Meta Tags Should be Used and why Description Tags are Important

April 20, 2015

andrewkoski

Search Engine Optimization

meta tags

What is Meta description tag and its effect on Search Engines The meta description tag is an html attribute of meta tag used to add description about html pages, that description is very commonly used by search engines in search results to show summary of web pages. How meta description tag is used in html…

How to Fix Permalinks to Rank Higher on Search Results

April 18, 2015

andrewkoski

Search Engine Optimization

permalinks

How do permalinks matter in search engine optimization? The page url is the second most important part in on page search engine optimization while first important part is page title. Page url is an address to your webpage or blog and that’s the reason why page url matters. If your address is wrong or improperly written,…